Online gambling is continuing to penetrate regions around the world, with Europe expected to continue its dominance through 2027.1
In 2003, online gambling only accounted for 2% of Europe's overall gambling market.
By 2020, that number had grown to 18%, marking the trend of more gamblers moving away from land-based establishments to online options.4
Looking forward, Europe's online gambling market is expected to grow between 2020 to 2025 at a CAGR of 9.2%.5
By 2025, Europe's online gambling market is expected to have grown to represent 33.6% of the region's total gambling revenues.6
Europe’s most popular online gambling activity, in particular, is sports betting:
In terms of technology-related trends, the forecasted percentage of Europe's online gambling revenue from mobile betting continues to grow:
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